Edge is the leading esports & gaming consultancy in the UK

We get gamer culture. We’ve played countless hours. We’ve competed in tournaments. We’ve managed top talent and represented major esports organisations.  With more than 30 years’ experience in the videogaming industry, Edge Esports offers a unique range of consultancy services.

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Our Services

MARKETING

Edge has run successful influencer marketing campaigns to help both endemic and non-endemic brands connect to the esports and gaming industry through tech, gaming and lifestyle influencers. We have a database of over 8000 influencers we use to find the right channel to represent your brand’s message and reach the right audience.

EVENTS

Whether you’re looking to hold a one-off tournament or planning a longer term event, Edge can help you deliver. We can advise you on the right titles to use for your event and we hold direct relationships with the publishers to obtain licences. From brokering deals with sponsors to spreading word of your event through our database of influencers, Edge can make your event a success.

LEGAL

With over 10 years of legal experience and over 30 in the gaming industry, Edge can advise you on any legal concerns. We have drafted and negotiated contracts and signed players to major esports organisations as well as successfully aiding both organisations and players in contractual disputes. If you are a player about to sign with a new team, or an organisation looking to sign top talent, Edge can help make the legal process as frictionless as possible.

BRAND PARTNERSHIPS

Are you a brand looking to sponsor an event, a league or even a team? Are you a team or event organiser looking for the right brand to sponsor your organisation/event? We have a proven track record of working with brands and esports entities, brokering deals smoothly and efficiently to connect the right brands and consulting on how to work best together to make a highly successful partnership in the esports industry.

The Edge Platform

A web platform for Gamers, Teams, Leagues and Brands

Leveraging our skills and experience in esports, legal, marketing and tech, Edge Esports is building  The Edge© – a web platform for Gamers, Teams, Leagues and Brands.

 The Edge© brings Gamers, Teams, Leads and Brands together.

Edge Hybrid Smart Contracts© featuring legally binding prose and self-executing contract settlement provide a fair and transparent professional contract service to the industry with no legal fees to the contract holder.

Edge Intelligence© co-opts the Gamersphere and social media data to offer unique influencer marketing insights.

How it Works

Hybrid Smart Contracts
2. Automatic Fulfilment

The contract is executed securely, safely and transparently, parties to the contract are debited/credited automatically… without lawyers or legal fees

Peer to Peer
1. Contract Terms Agreed

An Edge Hybrid Smart Contract© is drawn up in legally binding prose with clearly defined execution KPIs based on Gamer stats or social media targets

Contract Fulfilment
3. Gamers & Social Media

Edge Intelligence© combines Gamer stats and social reach data to drive unique influencer insight for forward-thinking Brands

Meet the Team

Adam Whyte

Adam Whyte, CEO

Former sports lawyer, Head of Esports & Gaming at Goat Agency, Influencer Marketing consultant, pro Hearthstone player

Julian Ball, CTO

25-year tech industry veteran, serial entrepreneur and startup specialist, Digital Marketing expert, retro and minimalist gamer

David Yarnton

David Yarnton, COO

Esports evangelist with 30 years at Nintendo, Director of UKIE Esports Sub-Group, former Director of Gfinity - the largest globally franchised esports league

Get in Touch


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© 2018 Edge Esports Limited
Edge Esports

Black Bull Yard
24-28 Hatton Wall
London EC1N 8JH

info@edgeesports.gg
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